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F1: Godzilla joins Haas

Haas has announced a season-long collaboration with TOHO CO., LTD., the iconic Japanese entertainment studio and home of Godzilla. The collaboration marks the first-ever collaboration with an entertainment IP in the history of the Haas team. The unprecedented partnership will see the 'King of the Monsters' enter the world of Formula 1 in a high-powered fusion of cinematic history and cutting-edge motorsport performance. The collaboration will make its global debut at the Japanese Grand Prix, with the first major activation, the unveiling of a special edition car livery for the race, taking place in Tokyo Midtown Hibiya, on March 24. Throughout the 2026 season, the partnership will deliver...
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