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F1 to track how fans move around the circuits
Typically an average grand prix weekend attracts around 100,000 to 300,000 Formula 1 fans during the course of the three days, a tangible fanbase which the sport's new owners intend leveraging and extracting important information, a tool neglected in the past. Since last year's Austrian Grand Prix, and over the subsequent 11 races, some 18,000 fans (from Paddock Club level to general admission fans) participated in post-race surveys gauging the overall fan experience during the course of a race weekend and race day. In an interview with N, F1 Head of Research and Analytics Matt Roberts gave insight into the results of the survey, 'We found from that research that spectators at races in the...
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