News Details
Heineken announces sponsorship deal with F1
Canadian Grand Prix – The Heineken brand has signed a deal with Formula 1 that will see significant branding rolled out over the next few years. The deal is set to start at this year's Italian GP at Monza, which will now be labelled the Gran Premio Heineken D'Italia, and will see Heineken branding and event titling as part of a ‘multi-year' deal. Starting in 2017, Heineken will be take over event branding for three Grands Prix, with a ‘significant' presence at other races chosen by F1 and the alcohol company. The announcement, made on Thursday in Canada, stressed that Heineken sponsorship will not appear on any F1 machinery. According to the press blurb, there will be...
Full Story »
Full Story »
9y ago from FormulaSpy.com
0
You May Also Be Interested In...
Heineken inks deal with Formula 1
Red Bull/Getty Images Heineken has announced that it has become a global...
9y ago from F1Zone.net
Heineken confirms multi-year F1 sponsorship deal
Heineken has confirmed that it is to enter Formula 1 with a major...
9y ago from Motorsport.com
Heineken and Formula 1 confirm multi-year sponsor deal
Dutch brewing company Heineken has announced a multi-year sponsorship...
9y ago from GrandPrixTimes.com
HEINEKEN officially announces global partnership with...
HEINEKEN officially announces global partnership with F1 HEINEKEN and...
9y ago from ThisIsF1.com
Elsewhere On The Network
Popular On MGPToday.com
Ducati’s first run with 850cc MotoGP bike was...
No description available...
3h ago from Motorsport.com
Aprilia explains why it hasn’t tested 850cc bike...
No description available...
18h ago from Motorsport.com
The dilemma Francesco Bagnaia's MotoGP race engineer...
No description available...
20h ago from Motorsport.com
Marc Marquez admits ‘touch of madness’ is key to...
Marc Marquez has provided fascinating insight into how he balances risk...
20h ago from MotorsportWeek.c...
Popular On IndyCarToday.com
Pato O'Ward issues damning verdict on ‘Mario...
Pato O'Ward isn't chasing F1 any more after falling out of love with...
1d ago from MotorsportWeek.c...
Winners and losers from the IndyCar Grand Prix of Long...
No description available...
1d ago from Motorsport.com
IndyCar names officiating director ahead of Indy 500
IndyCar Officiating has announced Scot Elkins as the new Managing...
1d ago from MotorsportWeek.c...
IndyCar Officiating confirms Scot Elkins as Managing...
No description available...
1d ago from Motorsport.com
Popular On TotalWRC.com
How Rally Islas Canarias could crown another new WRC...
No description available...
21h ago from Motorsport.com
Why Dani Sordo is excited for his WRC topflight return
No description available...
2d ago from Motorsport.com
Ott Tanak lands 2027 WRC car testing role with Toyota
No description available...
5d ago from Motorsport.com
Thierry Neuville wants to "make everyone proud...
No description available...
5d ago from Motorsport.com
Popular On GunnersToday.com
The one simple trick Arsenal need to make their attack...
Morning all. As I am not a total masochist, I did not spend any time...
4h ago from Arseblog.com
'Even when he tries to be calm, he's faking it' -...
Former Chelsea star John Obi Mikel has claimed that Arsenal manager Mikel...
10h ago from SportsKeeda.com
'Typical bottle merchants', 'Bottling officially...
Arsenal and Mikel Arteta are being mocked on social media after Manchester...
11h ago from SportsKeeda.com
Arsenal and Man United scout 35m wide player with...
Arsenal and Manchester United are interested in signing the Club Brugge...
13h ago from CaughtOffside.com
Comments
Hottest News
Stella hints at ‘brand new' McLaren for F1 Miami GP
After a challenging start to the 2026 season,... Read More »
51m ago from MotorsportWeek.com
Lando Norris says he doesn't feel good inside the car as...
Lando Norris dived into the feeling behind the... Read More »
51m ago from GrandPrix247.com
Stefano Domenicali says Formula 1 we cannot be in a corner...
It has become clear over the course of the past... Read More »
1h ago from GrandPrix247.com
